The Paramount will become a new home for all the ultimate fighting championship events in the US under a seven -year agreement with the TKO Group on Monday.
Under the deal, the paramount will distribute the full slate of its 13 marki number on its streaming platform paramount+ and the full slate of UFC of 30 “Fight Nights” – set to simultaneous on CBS with selected counted events – started in 2026.
This is far from the current pay-per-view model of the UFC, which will allow the mixed martial art programming to reach more consumers across the country.
Paramount President and CEO David Ellison said in a statement, “The benefit of paramount lies in the expansioner of our linear and streaming platforms.” “Live sports remain a foundation stone of our broad strategy-driving engagement, customer development, and long-term loyalty, and the UFC year is a major victory to watch events on our platforms, apart from the year round.”
TKO President and COO Mark Shapiro said the deal would mean “deep engagement for the emotional fan base of UFC” and its athletes “will be loved by this new platform.”
The average annual value of the seven -year deal is $ 1.1 billion, the companies said on Monday.
Now Skydance -owned Paramount also said that it intends to detect UFC rights outside the US “because they become available in the future.”
TKO shares – which in addition to UFC, in addition to WWE, has increased by 1.4% in pararket trading on Monday.
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