After the AI Facial Recognition Software, a person had wrongly accused him of cheating, he has given a green signal to his image, he will “never step” in the sports direct store again.
A staff member at the Parkgate Shopping Center in Roderham identified Craig Hadley a few weeks ago in the program, which was after doing it wrong for another “bald-bail, bearded” customer, who betrayed the retailer.
Sports Direct apologized for the incident, saying that it was a “real mistake”, and said that a formal investigation and further employees would be trained.
Mr. Hadley said: “First of all, I felt that it was a joke, but then it became clear that it was quite serious, and they put me out of the shop.”
He said that he was “really worried” in the weeks taken to solve the issue.
He said, “My picture was afraid of being in other shops, where they could throw me out,” he said.
“This can cause embarrassment, it can cause iconic damage.”
The software company, Facewatch, removed the image of Mr. Hadley from his database, when he proved its identity to the company and CCTV was manually tested.
Mr. Hadley agreed to the fraud, which was at the same time, as long as he was paying, he felt very similar “.
“I think it was a human error and people make mistakes,” he said.
“But, when those mistakes can result in people who have not done anything wrong, nothing can be done wrong on the national database, some more checks and balances need to be done.”
Medelene Stone from the Civil Liberty Campaign Group Big Brother Watch said that using software such as facewatch to deal with shoplifting was “recipe for disaster”.
He said, “You can be blacklisted from your local stores, placed on a secret wochelist, and this information is shared in all the shops in your area,” he said.
“There is no evidence of wrongdoing and there is no proper procedure.
“Many people have actually been influenced by this.”
A facewatch representative told Mr. Hadley that the wrongly escape, including individuals on its database, was “highest importance” for the company.
